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Impact Mapping

Rafael A. George Duval
1 min readSep 23, 2022

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Impact Mapping is a strategic planning technique that prevents organizations from getting lost while building products and delivering projects.

Impact Mapping communicates assumptions, helping teams align their activities with business objectives and making better road-map decisions.

Four levels of Impact Maps

1. Goal

2. Actors

5. Impact

6. Deliverables

Goal

Identify a clear business goal with metrics to measure progress. Why is the team doing all this (rewrite)? What is the Goal we’re trying to archive?

Actors

Who are the actors or different stakeholders in the project? Who is going to be impacted by this Goal?

Impact

How will the team support the stakeholders? Can the actors help the team archive the Goal?

Deliverables

The higher-level definition of what the delivery team is committing to work to support the business goal.

Impact Mapping is a technique that helps development teams to align with the business.

It enables you to understand what you want to do with a project without getting into the details.

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Rafael A. George Duval
Rafael A. George Duval

Written by Rafael A. George Duval

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